Indie games are missing launch dates because Steam is backed up

Valve says on a Steam developer website that a review of a game’s store presence “typically takes 3-5 business days to complete,” though the company suggests submitting a page for review “at least 7 business days before you want it live to account for potential changes you’ll need to make.” However, as of late, Steam has seemingly been grappling with a sharp increase in games; October’s Steam Next Fest had 7,240 games, a 65.2 percent increase over June’s Steam Next Fest, according to How to Market a Game. A Reddit user also found that 49.9 percent of all games released since Valve started asking developers in 2024 to label games that use AI now have an AI disclosure.