Inside Amazon’s Echo hardware event

Amazon swapped its usual big fall hardware showcase this year for a series of smaller launches throughout October. So far this month, it has announced new Fire TV devices, new Kindles, the Alexa Tablet Pro 12, Ring’s first smart lock, new hardware from AI-wearable startup Bee, and new Blink 4K cameras.

Then this week, it hosted journalists at a small event in New York City’s financial district to showcase its new Echo hardware.

[Image: Panos Panay speaking to journalists at an event in New York City this week https://platform.theverge.com/wp-content/uploads/sites/2/2026/10/268832_Amazon_Echo_Fall_2026_OGrove_0026.jpg?quality=90&strip=all]

[Image: Panay next to an “exploded” version of the new Echo Show 16 smart display. https://platform.theverge.com/wp-content/uploads/sites/2/2026/10/268832_Amazon_Echo_Fall_2026_OGrove_0193.jpg?quality=90&strip=all]