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Google admits AI search makes less money, but it's fixing that with more ads

Google admits AI search makes less money, but it's fixing that with more ads

Google parent Alphabet reported its Q3 financial results on Wednesday afternoon, showing a healthy rise in revenue for the months of July to September. But the company's stock price has taken a beating, marking one of the largest post-earnings drops in its history. It comes down to several troubling aspects of the new report, including an admission by the company that AI search isn't earning as much as organic search, and despite that, Google expects to spend even more on AI next year.

The company took in almost $128 billion in Q3 2026, earning more than $26 billion in net income. These may sound like good numbers, but financial markets are not impressed. While revenue is up 25 percent versus last year, net income is almost $9 billion lower.

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Kutipan awal dari Ars Technica, ditulis oleh Ryan Whitwam. Hak cipta artikel milik penerbit.

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